RFIDNews | AVI Infosys integrates Facebook for RFID social marketing

Monday, October 3, 2011

AVI Infosys is gearing up for the launch of an RFID-based integrated Facebook system at the 2011 Gitex Shopper in Dubai, according to AME Info.

Visitors will be given RFID key fobs which they can register and sync up with the Facebook profile. The expo will install specially designed Facebook “Like” RFID readers throughout the complex, which visitors can interact with to share and update information on their “Facebook Wall”.

AVI Infosys also said Facebook visitors will be able to share their offline experiences with their online friends and enter for a chance to win exciting products from HP.

The annual IT and consumer electronics retail expo will be held from October 8 - 15, 2011 at Airport Expo Dubai.

The Social Media World Forum Europe, set to kick off in London next week, will be integrating the RFID social media platform, LifeSynk, to demonstrate how brands can get people to share physical and point-of-sale experiences on Facebook and other social networks.

Facebook buys NFC start-up Tagtile

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dwinQ achieves Facebook Preferred Marketing Developer status

dwinQ announced that with its RFID and mobile technologies the company has achieved Facebook Preferred Marketing Developer status and has completed a deep integration into the Facebook API & Platform.

ANDY Awards offers guests social media experience with RFID technology

The ADEVERTISING Club of New York’s 48th Annual ANDY Awards has selected dwinQ to provide a live social media experience for guests using RFID technology and the patented dwinQ platform.

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AVI Infosys integrates Facebook for RFID social marketing