Radio Frequency Identification Technology for Logistics, Tagging and EPC

Annual ABI End User Survey results are in

Wednesday, December 16, 2009

To gain a better perspective on the future of RFID technology, ABI Research has conducted its annual end user survey. The survey consists of more than 115 organizations from across the world responded to the survey including those that use it, those that plan to use it, those that have evaluated it, and those not using it at all.

Results show that 49% of respondents currently using, deploying, evaluating, or piloting RFID report that they expect their RFID budgets to increase in 2010, while only about 11% plan to cut their RFID budgets.


The user respondents included manufacturers, retailers, hospitals, government agencies, logistics providers and others representing companies of various sizes, revenue classifications and lines of business. The survey is set to analyze RFID usage plans, primary adoption drivers, specific applications, supported operating frequencies, current and anticipated transponder and reader volumes, RFID expenditures and budget direction, vendor sources and selection criteria and demographics.

As in past years, the overwhelming majority of respondents rated “business process improvement” as the number one driver for their adoption of RFID. The second-most important driver was considered to be the need to reduce non-labor costs. Non-user responses are also analyzed to gain perspective into reasons for not adopting RFID.

Return on investment time frames is a critical consideration for most companies considering RFID deployment, and comparing the ROI assumptions reported in 2009 with those from 2008, the survey found that considerably more companies – 48% as opposed to 37% in 2008 – expect their investment to be recouped within 12 months.

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