Radio Frequency Identification Technology for Logistics, Tagging and EPC

RFID technology encourages healthy lifestyle among children

Thursday, September 18, 2008

Freiker Inc., a bike-to-school program based in Boulder, Colo., received a grant from Trek Bicycle Corporation to help fund its Frequent Biker program among area elementary schools.

The program was founded to encourage children to ride bikes to and from school by tracking their progress and rewarding them based on the number of times they rode their bikes to school. Rides are tracked using RFID tags mounted to the riders bike helmets and are read by RFID sensors placed near the school grounds. Their progress is wirelessly uploaded to the Freiker Web site, where participants can go to track progress towards their riding goals.

The program has been implemented at five Boulder area schools and has expanded to Madison, Wis. and Bend, Ore. In addition to promoting exercise among children, it also encourages safety, since the tags must be adhered to bike helmets in order to be registered in the program. [end] 

As the need for security increases, whether its K-12 or on college campuses, educators certainly don’t want to turn their schools into fortresses.

While certain elements, such as or metal detectors, may be necessary evils, some security experts believe that creating a good relationship with students could be just as important.

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EarthSearch announced research findings conducted by the Atlanta-based independent Market Research and Data Analysis firm regarding its RFID student transportation and class attendance monitoring technology, dubbed StudentConnect.

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New research from the University of Arkansas reveals that apparel suppliers can gain from the use of RFID, particularly in the area of inventory accuracy.

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The Auriemma Consulting Group (ACG) has announced the launch of its new Mobile Payments Report, a market research service that examines the mobile phone as a payments device, financial managing tool, marketing channel and as a method of engaging with consumers.

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Kraft has rolled out vending machines in Chicago and New York that give out free pudding samples to adults. The machines estimate the age of the individual by using facial recognition technology, according to a report in the Daily Mail.

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A recent survey conducted by Wincor Nixdorf shows that a strong majority of French consumers are interested in using fingerprint scanning technology to secure transactions.

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