“Unlike other solutions in the industry that simply put encrypted data on a tag, making them easily copied or cloned, our technology makes the tag an active participant in authenticating and protecting its contents,” said SecureRF CEO, Louis Parks, upon the release of the company’s new Lime Tag for the pharmaceutical market.

It ain’t no lemon, either.

SecureRF says this new tag authenticates, encrypts data and monitors product temperature. Lime, by the way, stands for “lightweight multistream encryption tag”.