Radio Frequency Identification Technology for Logistics, Tagging and EPC

Is RuBee the next generation of RFID?

Thursday, March 15, 2007

The race is on to see if this hot new technology will be an alternative, or a complement, to RFID

What if there was a technology that one-upped RFID? What if there was a way to have continuous identification, but without the extreme size, cost, and limited life of active RFID? What if there was a way to gain far greater read ranges? What if there was a way to overcome the problems of reading around water and metal that have been the operational “Achilles’ heels” of item-level RFID? That possibility exists today in the form of RuBee. Already heralded by industry observers as “RFID 2.0,” RuBee may be the most exciting development in the automatic identification marketplace. This article is a primer on RuBee and its potential prominent place in the auto-ID market.

There are 1302 words in the rest of this article …

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SML Group Ltd announced the launch of its new “ViziT” RFID item visibility solutions for the retail apparel and item tracking applications.

The ViziT solutions include a range of RFID/EAS enabled paper and woven labels, as well as tickets and sticker that can be attached to garments and stacked items. Using the SML ViziT IT cloud based data management software also provides for semi automated inventory control, as well as improved loss prevention by triggering alarms and item identification at the store exit.

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OMNITROL Networks announced the launch of the next generation of its Retail Smart-Store software application, with integrated customer behavior analytics that provide retail stores with information to shift stock levels based on customer interaction.

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2012 is predicted to become a “tipping point” for RFID technology in the retail sector, according to a new study from the VICS Item-Level RFID Initiative (VILRI).

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In a declassified U.S. Department of Energy report, New Hampshire-based Visible Assets, a secure logistics company, received superior security and safety ratings from Pantex for its RuBee magnetic-based wireless technology. Pantex manages the Sandia Weapons Experimental Test Laboratory in Amarillo, Texas, and spent five years studying RuBee before releasing its comments.

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The Authority for Info-communications Technology Industry of Brunei Darussalam (AITI) in collaboration with the Ministry of Religious Affairs (MoRA) announced a pilot project to track ‘halal’ food products through the use of RFID technology, according to The Brunei Times.

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Proclaiming its entrance into the RFID space, Honeywell introduced part of a new product portfolio designed to bring efficiency to the retail industry, the Optimus 5900 RFID mobile computer.

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